International Search Engine Reputation Marketing
December 4th, 2007 — International Reputation ManagementInternational Search Engine Reputation Marketing (SEM) is important for businesses which sell goods and services online or who use their websites to generate sales leads. Goals for SEM include building a brand, building up reputation, causing media coverage, and driving traffic to physical business locations. Organizations such as non-profits and political parties also use SEM to promote ideas.

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